A customer relationship management (CRM) system helps businesses manage and track their interactions with customers and potential customers. It can be used to manage sales, marketing, and customer service activities. Open source CRM systems are available for free and can be customized to meet the specific needs of a business. The best open source CRM systems offer a wide range of features, including contact management, lead tracking, opportunity management, and reporting.
Open source CRM systems are becoming increasingly popular because they offer a number of advantages over proprietary CRM systems. Open source CRM systems are typically more affordable than proprietary systems, and they can be customized to meet the specific needs of a business. Additionally, open source CRM systems are often more flexible than proprietary systems, meaning they can be integrated with other business applications more easily.