Customer service CRM ( Customer Relationship Management) is a technology that helps businesses manage and track their interactions with customers. It can be used to manage customer data, track customer interactions, and provide customer support. Customer service CRM systems can help businesses improve their customer service by providing them with a centralized view of all customer interactions, and by automating many of the tasks associated with customer service. This can help businesses to resolve customer issues more quickly and efficiently, and to provide a better overall customer experience.
Importance, benefits, and historical context